Walmart aimed to create a distinctive reusable bag akin to those of retailers such as Ikea and Trader Joe's. Our team was assigned the responsibility of developing concepts for a memorable reusable bag that incorporated Walmart's branding. My proposals utilized typography, patterns, and the straightforward notion of naming the bag "Walmart bag," as my research indicated that many individuals commonly refer to any plastic bag as a Walmart bag.

The Iconic Reusable Bag

Client: Walmart

Year: 2022

The Inspo

Concepts