I have had the opportunity to collaborate with several Walmart suppliers to create "Hero POV" ads for Walmart.com. These ads are featured in a prime spot on Walmart's homepage, positioned right in the center of the main banner grid within the auto-scrolling section. The goal is to showcase supplier products in a way that highlights both the suppliers' assets and Walmart's brand identity. Working closely with the clients, we’ve developed ads that fit seamlessly into Walmart's site design while helping to promote their products effectively. Below are some examples of the ads we created together.