In 2014, I started my career as a designer in Northwest Arkansas. I freelanced through college while working for a small company and on campus. After graduating from the University of Arkansas School of Art, I left the state to intern at Robin Ruth in New York City. I later traveled to the West Coast to intern at a Los Angeles apparel company specializing in Netflix consumer merchandise.

2017-2022: I worked with Sam’s Club and Walmart Marketing to develop packaging and signage that elevated the customer’s in-store experience. I worked in collaboration with teams across marketing to understand better the problems customers were facing and what potential solutions look like. At Walmart, I built and maintained relationships, created an efficient working method to ensure deadlines were met, and learned how to lead a team.

2022-2023: I joined Macy’s as a Specialist Designer on the Fashion and Value Identity team. I’ve worked with designers and copywriters to build visually engaging digital experiences including homepages, sitelets, promotional emails, and rich push notifications.

2023-Present: I became a part of a new team at Macy’s focused on homepage design. We work collaboratively to elevate promotional and editorial content on the Macys.com homepage.

Contact me: lilyvlambert@gmail.com